Directors Message

An able entrepreneur, a business enthusiast and a passionate individual, Mr Chirag Garg entered this industry with a novel idea of creating awareness about this rich alternative source of protein for cattle which was otherwise faintly known in this trade. After completing his Masters in Business Administration from the prestigious Narsee Monjee College in Mumbai, he undertook extensive corporate experiences before settling into his family business. Realizing the potential of this booming industry he foraged into what he believes is a sustainable business in this competitive market and the results are for all to see. Under his leadership, the company grew exponentially in the small period since its inception and his future expansion plans suitably depicts him as an entrepreneur with a vision.
When asked about his business formula, he says, “We work on a triple sine qua non approach – quality, in-time delivery and reasonable pricing and that has worked wonders for us till now and hopefully going forward.”
Apart from his work, he indulges in a lot of social work and travels for pleasure.


The founder of SSL group, Mr Rajiv Garg is not only well known in the business circle of the northern region for his success in the trade but also for the social activities he undertakes for the betterment of the community as a whole.
After successfully flourishing in his existing business, he believed in expanding to this new field giving wings to the ideas of his son but supplementing it with his experience and acumen to make it a viable endeavour.
“We keep on bringing the requisite changes in our organization in accordance with the changes in the industry”, says Mr Rajiv Garg on what makes them a niche in this business. Apart from giving the best in terms of quantity and quality to its clients, Mr Rajiv Garg assures that the company fulfils its moral and social obligations by adhering to strict ethical practices in its business operations.

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The idea to introduce Dried Distillers Grain in Solubles products was to provide a better and more sustainable substitute for conventional protein sources at reduced rates so that the overall cost of feed manufacturing gets reduced and results in profitability to the farmer.

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